Bachelor OF Business Administration

Objective

The BBA program aims at developing students’ intellectual ability, executive personality, and managerial skills through an appropriate blending of business and general education. The program assists the student in understanding and developing the unique leadership qualities required for successfully managing business functions, an organizational unit, or an enterprise. The specific objectives of the program are to

 

• Produce up-to-date, assertive, and effective executives for business and other organizations

 

• Prepare students for higher studies in business in Pakistan as well as abroad.

Role and Scope

The BBA program caters to career dreams realization of the bright young students who have completed twelve years of education and are eager for a career education in business or other professions. They come from various educational backgrounds-arts, science, commerce, engineering, etc. The students are trained to achieve excellent academic record and strong motivation for achievement. The BBA degree gives its holder an edge in the job market by opening more opportunities. The program enables the graduates to fulfill responsibilities for management and personal development. Internship of 6 to 8 week duration is mandatory for each student. This may be completed during summer session after 6th semester or at the end of the course work.

semesters and courses

  • Duration

    8 Semesters (4 Years)

  • Eligibility

    Intermediate with minimum second division or its equivalent

  • credit hours
    required

    130

 

Semester 1

course(s) credit hours
ENG-113 Functional English I 3 (3-0
ARAB-111 Arabic I 3 (3-0)
MIS-117 IT in Business 3 (3-0)
BUS-411 Introduction of Business 3 (3-0)
GEN-114 Islamic Studies 4(1-3)
MATH-114 Business Mathematics 3 (3-0)
Credit Hours 17
 
 

Semester 2

course(s) credit hours
ENG-112 Freshman English II 3 (3-0)
ARAB-211 Arabic II 3 (3-0)
STAT-223 Business Statistics 3 (3-0)
MGT-122 Introduction to Management 3 (3-0)
ECO-126 Micro Economics 3 (3-0)
PS-116 Pakistan Studies 2(2-0)
Credit Hours 17
 
 

Semester 3

course(s) credit hours
ENG-211 Oral Communication 3 (3-0)
FIN-224 Business Finance 3 (3-0)
ECO-216 Macro Economics 3 (3-0)
ACT-121 Financial Accounting I 3 (3-0))
MGT-213 Introduction to HRM 3 (3-0)
ST-422 Social Tolerance 3 (3-0)
Credit Hours 18
 
 

Semester 4

course(s) credit hours
BUS-126 Business Communication 3 (3-0)
MKT-221 Principles of Marketing 3 (3-0)
STAT-224 Statistical Inference 3 (3-0)
ACT-222 Financial Accounting II 3 (3-0)
ECO-223 Pakistan Economy 3 (3-0)
MIS-235 Management Information System 3 (3-0)
Credit Hours 18

 

Semester 5

course(s) credit hours  
ACT-231 Cost Accounting 3 (3-0)  
MKT-471 Marketing Management 3 (3-0)  
FIN-241 Financial Management 3 (3-0)  
MIS-412 E-commerce 3 (3-0)  
Specialization I 3 (3-0)  
Credit Hours 15  

Semester 6

course(s) credit hours  
MGT-415 Organizational Behavior 3 (3-0)  
MKT-440 Consumer Behavior 3 (3-0)  
ECO-420 Managerial Economics 3 (3-0)  
MGT-361 Small & Medium Enterprise Management 3 (3-0)  
Specialization II 3 (3-0)  
Credit Hours 15  

Semester 7

course(s) credit hours  
MGT-411 Business Research and Report Writing 3 (3-0)  
MGT-413 Operations Management 3 (3-0)  
MGT-474 Entrepreneurship 3 (3-0)  
FIN-123 Introduction to Islamic Banking and Finance 3 (3-0)  
Specialization III 3 (3-0)  
Credit Hours 15  

 

Semester 8

course(s) credit hours  
MGT-424 Business Project 6 (6-0)  
MGT-421 Business Policy 3 (3-0)  
MGT-422 International Business Management 3 (3-0)  
Specialization IV 3 (3-0)  
Credit Hours 15
Total Credit Hours 130  

 

Elective Subjects :

 

Human Resource Management

course(s) credit hours  
HRM-421 Human Resource Development 3 (3-0)  
HRM-422 Performance Management System 3 (3-0)  
HRM-470 Employee Relation and Description 3 (3-0)  
HRM-424 Career Development 3 (3-0)  
HRM-425 Recruitment and Selection 3 (3-0)  
HRM-427 Compensation Management 3 (3-0)  

 

Finance

course(s) credit hours  
FIN-445 Corporate Finance 3 (3-0)  
FIN-448 Investment and Portfolio Management 3 (3-0)  
FIN-442 Financial Markets and Institutions 3 (3-0)  
FIN-443 International Finance 3 (3-0)  
FIN-444 Analysis of Financial Statement 3 (3-0)  
FIN-447 Risk Management 3 (3-0)  

 

Marketing

course(s) credit hours  
MKT-431 Export Marketing 3 (3-0)  
MKT-440 Consumer Behavior 3 (3-0)  
MKT-433 Advertising 3 (3-0)  
MKT-450 Supply Chain Management 3 (3-0)  
MKT-430 International Marketing 3 (3-0)  
MKT-461 Services Marketing 3 (3-0)  
MKT-438 E-Marketing 3 (3-0)  
MKT-439 Digital Marketing